Help Build the Next Major Fishing Brand
Trika Fishing is expanding nationwide and seeking established regional sales representative groups to grow dealer relationships, open new retail accounts and bring Trika to more anglers across the United States.

Built to Challenge the Traditional Fishing Market
Trika was created around innovative materials, proprietary carbon-fiber construction and a relentless focus on sensitivity, weight and performance. The result is a product line designed to give retailers something different to offer their customers.
After three years of investment in product development, brand awareness and market growth, Trika is now focused on expanding its retail footprint with experienced regional partners.
Rods and Reels Built for Retail Growth
From the $149 X Series through the flagship $399 10X Series, plus premium baitcasting and spinning reels, Trika gives rep groups and retailers a broad performance-driven portfolio across multiple price points and fishing applications.
10X Series
View 10X Series →6X Series
View 6X Series →3X Series
View 3X Series →X Series
View X Series →Ti100 Baitcasting Reel
View Ti100 →Ti Spinning Reels
View Spinning Reels →TC Casting Reel
View TC Casting →Specialty Rods
VIEW Specialty Rods →
More Than Another Rod on the Rack
Trika's technology platform gives sales partners and retailers a clear product story built around sensitivity, feedback and advanced carbon-fiber construction.
Help Grow Trika in Your Territory
We are looking for regional sales organizations that know their markets, understand fishing retail and have the relationships to create meaningful growth.
Expand Dealer Coverage
Open new independent fishing tackle and outdoor specialty accounts.
Develop New Retail Accounts
Introduce Trika to qualified retailers and major regional opportunities.
Build Regional Awareness
Strengthen Trika's presence with retailers, consumers and anglers in-market.
Educate the Market
Communicate Trika's technology, performance advantages and product positioning.
Support Dealers
Develop long-term relationships that help retailers successfully sell the brand.
Build the Brand
Help establish Trika as a leading performance fishing brand nationwide.

We're Looking for Proven Regional Partners
Trika is prioritizing experienced sales organizations capable of providing strong market coverage, dealer support and long-term territory development.
Strong Fishing Industry Relationships
Established connections with fishing tackle dealers, outdoor retailers and key regional accounts.
Regional Market Knowledge
A deep understanding of anglers, retailers and the competitive landscape within your territory.
Proven Sales Performance
A history of successfully launching and growing fishing or outdoor brands.
Passion for Fishing
Representatives who understand the products, fish themselves and can communicate the Trika difference.
Growth Mindset
Partners who want to help build a brand rather than simply add another line to the portfolio.
More Than Sales Coverage
Trika is looking for long-term partners who can become an extension of the team. Representative groups will be supported with product education, marketing resources, sales support and the tools needed to successfully introduce the brand to retailers.
“We want our rep partners to feel like an extension of the Trika team.”Dan Krueger · Director of Sales · Trika Fishing
- Product education and training
- Marketing resources
- Sales support
- Retail introduction tools
- Dealer development support
- Long-term territory partnership

Let's Talk About Your Territory
If your organization has the relationships, market knowledge and passion to help grow Trika, we want to hear from you. Opportunities are available throughout the United States.